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Shyamanta (Sam) Baruah

I write about employer branding, talent marketing, and productivity.

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Author: Shyamanta (Sam) He/Him

Employer Branding, Corporate Communication, and Social Media professional with nearly 16 years of experience across global corporations, funded start-ups, and nonprofit.

Brand Storytelling: How to Create Stories that will Make Your Brand Stand Out

Brand storytelling is different from advertising. Advertising promotes a particular product or service, but brand storytelling is about giving your brand a personality. Here’s why brand storytelling is important and how it can set you apart from your competitors.

Read More Brand Storytelling: How to Create Stories that will Make Your Brand Stand Out

What is Employer Branding and why it matters?

A strong employer branding strategy shows potential applicants that they should be interested in your company because it offers a certain culture or opportunities for growth. So, if you are someone who wants to learn more about employer branding, here’s a primer to get you started.

Read More What is Employer Branding and why it matters?

How to Launch Your Employer Brand on Social Media

Most of the organizations are very good at talking about their consumer brand but struggles while launching their employer brand on social media. This article will provide you with a framework to launch your employer brand and create sustained engagement.

Read More How to Launch Your Employer Brand on Social Media

New habit: How long does It take to create? The answer is not 21 days

21-days to form new habits is a myth and there is no one- size- fits- all time frame for forming new habits. So how long does it actually take to create a new habit?

Read More New habit: How long does It take to create? The answer is not 21 days

4 Steps to creating new daily habits that will set you up for success

For too long we were told that we need to set lofty goals to achieve success. However, there are numerous studies to prove that it’s the process of forming new habits that matter and not the goal. Form better habits and goals become easy.

Read More 4 Steps to creating new daily habits that will set you up for success

Flow State: The Secret Behind Superhuman Productivity and How to Access it at Will

Flow state enables you to work effortlessly, and get an insane amount of it done in a short period. Here’s how to get into flow at will.

Read More Flow State: The Secret Behind Superhuman Productivity and How to Access it at Will

Find your Ikigai in 5 simple steps: An action guide to motivation and happiness

Many professionals struggle to go through a work week and desperately wait for the Friday to come. If that’s you, then I have a key to success for you i.e. finding your Ikigai and that too in just in just 5 simple steps.

Read More Find your Ikigai in 5 simple steps: An action guide to motivation and happiness

Building Emotional Resilience: 6 Ways to a Better Life

Life can sometimes feel like a journey on a bumpy road in an old vehicle. Emotional resilience can act as a shock absorber in this journey. In this post, we are going to look at 6 strategies that have helped me to become more emotionally resilient and I hope they will help you too.

Read More Building Emotional Resilience: 6 Ways to a Better Life

15 Amazing sites to find free images, illustrations, & icons

There are plenty of sites that offer quality free images. In this post, you’ll find such 15 sites that offer free images, illustrations, and more.

Read More 15 Amazing sites to find free images, illustrations, & icons

Become a Better Communicator: Steal These 5 Tricks From The Leaders

Communication is not about being charismatic or speaking in a perfect accent. It’s about being your authentic self to the conversation.

Read More Become a Better Communicator: Steal These 5 Tricks From The Leaders

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