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From Back Office to Product Brain: How India GCCs Can Reposition Their Brand in 12 Months
If your best candidates still think your GCC ‘supports’ HQ instead of shaping global products, you have a brand problem, not a talent problem.To win the next era of talent, GCCs must reposition their brand from a “service provider” to a “Product Brain.” Here is the 12-month strategic roadmap to making that shift.
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Why Purpose-Led Talent Attraction is the Future of Hiring
The rules of recruitment have changed. In today’s cutthroat global talent market, the old playbook is broken. For decades, recruitment strategies relied heavily on one thing: the package. If you offered the best salary and the most robust benefits, you won the candidate. But a significant shift is underway. Traditional incentives are no longer enough…
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Understanding Your Employer Brand DNA: Building Your Foundation
Employer Brand DNA is the deep understanding of what makes your organization unique. This DNA forms the foundation of your recruitment marketing efforts.
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FORGET PHOTOSHOP: USE THESE 7 KICK ASS DESIGN TOOLS INSTEAD
Are you a marketer or brand professional who wants to create great designs but do not have time or budget for Photoshop? Read on to discover 7 amazing tools that will enable you to create professional designs without the need of Photoshop or access to a designer.
